Emanuel Hochstädt

Articles on the theory and practice of SEO
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Archive for December, 2007

Is SEO a Technical Profession?

Wednesday, December 19th, 2007

It is not. Despite what SEO workers seem to think, not to mention their customers.
A technical profession, for instance electronics or automotive service, possesses a body of knowledge incorporated in textbooks, professional publications, rules of thumb, tips openly circulated, tested and adopted or rejected and the results of still unpublished research and development. In this [...]